Not only do we imagine what social values look like now. [contrarian]
As Graeber (2001, 64–65) illustrates, the world of social values – of which we are a part, a process and a producer – is fundamentally beyond our conscious comprehension. … As a result, we must rely on our imaginations to give us the sort of comprehensive understanding of values that makes social action possible. Not only do we imagine what social values look like now, but we imagine how our actions might be received in the future and what the potential outcomes of our activities might be.
Max Haiven, Cultures of Financialization, loc. 343