Bannon could not get enough of Wolf: he sometimes hosted her several times in a single week, always lavishly plugged her website and its “Five Freedoms” legislation mill, which was suddenly anything but obscure. I checked the traffic: in April 2021, the month she started appearing regularly on Bannon’s podcast, DailyClout broke 100,000 unique visits—up from a mere 851 one year earlier. … Accused by The Atlantic of misleading his viewers by repeatedly referring to Wolf as “Doctor” when discussing medical research, Bannon replied that her doctorate in philosophy was “good enough” for him.

XREF: Connects to broader pattern of how podcast/network amplification drives web traffic for fringe figures.

Naomi Klein, Doppelganger, loc. 265