In this convergence of worlds, we can see more than a shared infrastructure of misinformation: there is also a shared worldview, a shared mindset, a shared way of seeing people as either normal or deviant, pure or tainted, successes or failures. And even, as in all doppelganger stories, real or impostors.

XREF: Connects to cognitive framing and binary thinking concepts from psychology and political rhetoric literature.

Naomi Klein, Doppelganger, loc. 666