This is the irony of liberal Twitter celebrating Wolf’s seeming disappearance (at least until Musk welcomed her back). Since most liberals and leftists don’t watch or listen to Bannon, or the other shows where she has become a regular, they thought she had evaporated as a cause for concern. … Because Wolf is very far from banished from the public sphere: thanks to Bannon and Carlson, she has a brighter spotlight and a larger platform now than at any other point since her glory days in the 1990s.

XREF: Connects to how mainstream attention and alternative media ecosystems diverge in perceived influence — a wider phenomenon in media literacy. QUESTION: Worth chasing: what metrics define 'platform' here, and how much real reach does Bannon's and Carlson's audience actually provide?

Naomi Klein, Doppelganger, loc. 346