It is the second, far less visible, trend that will take up the rest of this chapter. It is not at all clear that, initially, the Bank of Sweden consciously sought to elevate the American orthodoxy to primus inter pares as a major consequence of its ersatz prize; but a case can be made that they did seek to skew the prize, and therefore the economics profession, in a far more neoliberal direction than would have been expected in the late 1960s. Thus, the prize provided a fulcrum which permanently moved the Overton Window.

Dieter Plehwe, Quinn Slobodian & Philip Mirowski (eds.), Nine Lives of Neoliberalism, loc. 484