Jamal Awil

← Platform Capitalism

It is even pushing into white-collar jobs – copy-editing, programming and management, for instance. [fact]

While the other platform types have all developed novel elements, is there anything new about lean platforms? Given the broader context just outlined, we can see that they are simply extending earlier trends into new areas. Whereas outsourcing once primarily took place in manufacturing, administration, and hospitality, today it is extending to a range of new jobs: cabs, haircuts, stylists, cleaning, plumbing, painting, moving, content moderation, and so on. It is even pushing into white-collar jobs – copy-editing, programming and management, for instance. And, in terms of the labour market, lean platforms have turned what was once non-tradable services into tradable services, effectively expanding the labour supply to a near-global level. … These companies have also offloaded costs from their balance sheets and shifted them to their workers: things like investment costs (accommodations for Airbnb, vehicles for Uber and Lyft), maintenance costs, insurance costs, and depreciation costs.

Nick Srnicek, Platform Capitalism, loc. 72