What do I mean by the "discourse" of Web 2.0? I mean that when everyday people, popular media, and scholars discuss Web 2.0, they often abstract real events, technologies, and people into an all-encompassing metanarrative. Talk about Web 2.0 is a part of social life in the tech community, and is itself reflected in social media, blog posts, popular books, and presentations. These texts have far-reaching effects on how people think about themselves and their actions, on which technologies are attended to and which are ignored, and on how financial resources circulate.

Alice E. Marwick, Status Update, loc. 57