Reblogging Donk is run by three pseudonymous individuals who go by “Juliaspublicist,” “Jacy Russiangirl,” and “Professor Camping.” The three closely guard their pseudonyms and do not give out personal information. Jacy agreed to be interviewed via e-mail, and wrote lengthy and articulate responses to my queries. She explained, “Our only objective is to point and laugh, like any other audience members of a compelling reality show.” To criticize Allison, the rebloggers conduct close readings of the texts she produces. They screenshot tweets, chat logs, and Facebook pages. They pull up Google caches of old blog posts and deleted items. They track down the real names of her boyfriends and post pictures of them on the blog. Reblogging Donk features not only a lengthy glossary of Allison-related terms, but also an elaborate timeline that chronicles her life over the last few years that is downloadable in PDF format and titled “The Internet Never Forgets.”

Alice E. Marwick, Status Update, loc. 389