According to this informant, Quora answers, which do tend to be lengthy and informative, make it possible to determine other people's intelligence and knowledge, whereas Twitter popularity can be faked. If people are going to perform publicly for an audience in order to boost their status, this executive believes it is better for them to spend time on a site that rewards depth of content rather than just raw popularity. To a company founder, the end goal is determining who would be a good prospective employee based on a metric.

Alice E. Marwick, Status Update, loc. 263