A wholly new electronic text now extends far beyond the confines of the factory or office. Thanks to our computers, credit cards, and phones, and the cameras and sensors that proliferate in public and private spaces, just about everything we now do is mediated by computers that record and codify the details of our daily lives at a scale that would have been unimaginable only a few years ago. We have reached the point at which there is little that is omitted from the continuous accretion of this new electronic text. In later chapters we review many illustrations of the new electronic text as it spreads silently but relentlessly, like a colossal oil slick engulfing everything in its path: your breakfast conversation, the streets in your neighborhood, the dimensions of your living room, your run in the park.

Shoshana Zuboff, The Age of Surveillance Cap…, loc. 574