As the prediction imperative gathers force, it gradually becomes clear that extraction was the first phase of a far-more-ambitious project. Economies of action mean that real-world machine architectures must be able to know as well as to do. Extraction is not enough; now it must be twinned with execution. The extraction architecture is combined with a new execution architecture, through which hidden economic objectives are imposed upon the vast and varied field of behavior.

Shoshana Zuboff, The Age of Surveillance Cap…, loc. 628