From the time they went public to 2016, Google and Facebook steadily climbed to the heights of market capitalization, with Google reaching $532 billion by the end of 2016 and Facebook reaching $332 billion, without Google ever employing more than 75,000 people or Facebook more than 18,000. General Motors took four decades to reach its highest market capitalization of $225.15 billion in 1965, when it employed 735,000 women and men. Most startling is that GM employed more people during the height of the Great Depression than either Google or Facebook employs at their heights of market capitalization.

Shoshana Zuboff, The Age of Surveillance Cap…, loc. 1589