According to Alphabet's account in 2016, its revenues were $90,272,000,000. This included "Google segment revenues of $89.5 billion with revenue growth of 20% year over year and Other Bets revenues of $0.8 billion with revenue growth of 82% year over year." Google Segment advertising revenues were $79,383,000,000, or 88.73 percent of Google Segment revenues.

Shoshana Zuboff, The Age of Surveillance Cap…, loc. 1879