What is at stake here is the human expectation of sovereignty over one's own life and authorship of one's own experience. What is at stake is the inward experience from which we form the will to will and the public spaces to act on that will. What is at stake is the dominant principle of social ordering in an information civilization and our rights as individuals and societies to answer the questions Who knows? Who decides? Who decides who decides?

Shoshana Zuboff, The Age of Surveillance Cap…, loc. 1650