You're making the basic materials of the world around us interactive. [fact]
Google has developed internet-enabled fabrics, claiming that it aims to bring inductive yarns to every garment and fabric on Earth. "If you can weave the sensor into the textile, as a material," explains project leader Ivan Poupyrev, "you're moving away from the electronics. You're making the basic materials of the world around us interactive."
Shoshana Zuboff, The Age of Surveillance Cap…, loc. 769