Most would take Leary's words as a call to pay attention to where your attention is paid; mind what you open your mind for. If this was not America's first call to attentional revolt—Packard and Lippmann had each issued his own, as we've seen—Leary's proposed a far broader compass of things to ignore, not only messages from television and government but college, work, parents, as well as other sources of authority. He called for a complete attentional revolution.

Tim Wu, The Attention Merchants, loc. 540