Regardless of the campaign’s ignominious end, Friedman expressed no regrets about his participation. "Despite the subsequent election results," he wrote in his autobiography, "the defeat of the hitherto dominant Rocke fel ler Republicans was a crucial step in the gradual shift of public opinion away from liberalism as popularly understood and toward freemarket conservatism."

Angus Burgin, The Great Persuasion, loc. 506