But neoliberalism, as scholars like Philip Mirowski and Dieter Plewhe remind us, is not simply a North American phenomenon. Rather, it was a transnational movement from the beginning. Social conservatism was not an external supplement to the development of neoliberalism. Conservative moralism, including an explicit defence of religion and family values, was foundational to the neoliberal attempt to reinvent the liberal project beyond laissez-faire.

Jessica Whyte, The Morals of the Market, loc. 170