The perception of a need to maintain a radical stance with regard to fundamental change in the long term, rather than opportunistically subscribing to feasible change in the short term, led neoliberals to combine elite scholarship with popular writing and intermittent sophistication with populist simplification. … Upon closer inspection, one can easily detect the neoliberal technologies for the creation of international reputation, including academic honors provided by neoliberal universities such as Marroquin University in Guatemala (Ayau 1990), the Milton Friedman Prize of the Cato Institute, or the Antony Fisher Prize for think tanks. The international reputation of leading members of the neoliberal thought collective has worked wonders in local fund-raising efforts to establish or expand think tanks and other organizations (Goodman and Marotz-Baden 1990; Frost 2002).

Philip Mirowski & Dieter Plehwe (eds.), The Road from Mont Pèlerin, loc. 87