However, our family-individual conundrum — the question of whether the family or the individual is the proper unit of analysis for a human world conceived as competing units of self-subsistent capital— is not yet resolved. We are not simply dealing with an analytic elision or disavowal in liberal and neoliberal formulations of human nature. Rather, we are dealing with a world made and governed by this elision and disavowal. … What happens when the indispensably necessary ethos and labors highlighted by McCloskey, Tronto, and England are both disqualified and trod underfoot as homo oeconomicus becomes the real in every sense of the word?

Wendy Brown, Undoing the Demos, loc. 204